Media Context and Advertising Effectiveness: The Role of Context Appreciation and Context/Ad Similarity
The effects of social TV on television advertising effectiveness: Journal of Marketing Communications: Vol 23, No 1
PDF) Television Advertising Effectiveness: A Cognitive Recall Mechanism
PDF) A STUDY ON IMPACT OF TELEVISION ADVERTISEMENT ON PURCHASE DECISIONS OF CONSUMER DURABLE GOODS IN TIRUCHIRAPPALLI DISTRICT
PDF) Investigating the Effectiveness of Product Placements in Television Shows: The Role of Modality and Plot Connection Congruence on Brand Memory and Attitude
PDF) Advertising Effectiveness and Influence of Consumer Buying Decision of LED Television
PDF) The Role of Television Advertising and Its Effects on Children
The effectiveness of different forms of online advertising for purchase conversion in a multiple-channel attribution framework - ScienceDirect
ᐈ Effectiveness of TV Advertising Statistics | TV Advertising Statistics
What Is Advertising? - Examples, Objectives, & Importance | Feedough
Online advertising - Wikipedia
Creativity in Advertising: When It Works and When It Doesn't
Why the power of TV advertising has been overstated | Chicago Booth Review
Influence of Television Advertising in Acquiring Cosmetics with Speci…
The Relationship between Fake News And Advertising | the Journal of Advertising Research
![PDF] Effectiveness of advertising formats in television | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/cdd8b9aee94cce199a15c44f174fba45dc1a79ac/12-Table4-1.png "PDF] Effectiveness of advertising formats in television | Semantic Scholar")
PDF] Effectiveness of advertising formats in television | Semantic Scholar
Full article: A Decade of Online Advertising Research: What We Learned and What We Need to Know
PDF) Effectiveness of TV Advertising when Targeting Generations Y and X
PDF) The Relationship between Media Advertising and Selling Ratios: A Review Paper
![PDF] Effectiveness of advertising formats in television | Semantic Scholar](https://d3i71xaburhd42.cloudfront.net/cdd8b9aee94cce199a15c44f174fba45dc1a79ac/10-Table1-1.png "PDF] Effectiveness of advertising formats in television | Semantic Scholar")
PDF] Effectiveness of advertising formats in television | Semantic Scholar
Targeted advertising - Wikipedia
PDF) Identifying the components of effective service advertisements
PDF) The Effectiveness of Car Advertising Media: Perceptions of Generation-Y Consumers
PDF) Amazon: Effectiveness of television advertisements
Measuring Effectiveness of Video Advertisements
PDF) The Impact of Digital Marketing with TV as a Mode of Advertisement
